The India wellness tourism market was valued at USD 21.23 Billion in 2024 driven by India’s deep-rooted traditions in ayurveda, yoga, naturopathy, and siddha systems positioning it as a globally attractive destination for holistic healing. It is expected to grow at a CAGR of 6.50% during the forecast period of 2025-2034 and attain a market value of USD 39.85 Billion by 2034. Post-pandemic, interest in mental and physical well-being has surged among people, creating new opportunities in the market. Additionally, government initiatives like “Heal in India” and the digital promotion of AYUSH further accelerate market growth and global visibility.
Base Year
Historical Period
Forecast Period
The market is expected to grow steadily, driven by global demand for holistic and preventive health solutions.
Rising medical awareness and digital access are enabling international tourists to explore India’s traditional wellness therapies with confidence.
Collaborations between hospitality providers and AYUSH centres are creating integrated wellness packages, boosting India’s appeal as a premium wellness destination.
Value in USD Billion
2025-2034
India Wellness Tourism Market Outlook
*this image is indicative*
Wellness tourism involves travel primarily aimed at maintaining or enhancing personal health and well-being. It includes activities such as yoga, meditation, spa treatments, Ayurveda, naturopathy, and holistic healing in serene and natural settings. Travellers seek physical, mental, and spiritual rejuvenation, often combining traditional practices with modern therapies. This sector is rapidly growing due to rising global health awareness, lifestyle-related stress, and the demand for preventive healthcare, making wellness tourism a key component of the global travel and health industries.
Uttarakhand’s Holistic Wellness Initiative to Boost Market Value
Growing interest in spiritual wellness and government backing for traditional therapies are major drivers of India's wellness tourism sector. For instance, in December 2024, Uttarakhand announced its pioneering Yoga Policy, aiming to position the state as a global hub for yoga, Ayurveda, and wellness tourism. The initiative includes integrating yoga into healthcare, enhancing AYUSH research, and hosting global events like the World Ayurveda Congress. This holistic strategy is poised to significantly enhance India’s global wellness reputation, boosting tourist arrivals, service offerings, and overall market value during the forecast period.
The major market trends include rising international partnerships as well as government support.
The market report offers a detailed analysis of the market based on the following segments:
Market Breakup by Service Type
Market Breakup by Travel Type
Market Breakup by Purpose
Beauty and Anti-Ageing to Hold a Significant Share of the Market
The beauty and anti-ageing segment leads the market due to growing consumer demand for aesthetic treatments and age-defying solutions. With increasing awareness and rising disposable incomes, more people are seeking specialized services like skin rejuvenation, anti-ageing therapies, and cosmetic procedures. This segment's popularity is further driven by the presence of advanced medical tourism infrastructure, making India a preferred destination for individuals looking to enhance their beauty and maintain youthful appearance.
The key features of the market report comprise funding and investment analysis, and strategic initiatives by the leading players. The major companies in the market are as follows:
Headquartered in Parsippany, New Jersey, Wyndham Hotels & Resorts, established in 1981, is a global hotel company with a diverse portfolio of over 9,000 hotels worldwide. Its brands include Super 8, Days Inn, Ramada, and Wyndham Grand. Known for offering a range of accommodations, from budget-friendly to premium, Wyndham caters to both leisure and business travellers, providing convenient and accessible stays in various destinations.
Red Carnation Hotels, established in 1994 and headquartered in London, is a luxury hotel collection with properties in the UK, Europe, and the US. The brand is renowned for its exceptional service, boutique hotels, and elegant design. Its portfolio includes iconic hotels like The Rubens at the Palace and The Chesterfield Mayfair. Red Carnation focuses on providing personalized experiences, luxury amenities, and a deep commitment to sustainability and community engagement within the luxury hospitality sector.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other players in the market include Niraamaya Wellness Retreat, Atmantan Wellness Center, Ananda in Himalayas and Vana Retreat.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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| REPORT FEATURES | DETAILS |
| Base Year | 2024 |
| Historical Period | 2018-2024 |
| Forecast Period | 2025-2034 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Service Type |
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| Breakup by Travel Type |
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| Breakup by Purpose |
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| Market Dynamics |
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| Supplier Landscape |
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| Companies Covered |
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-723-689-1189
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124
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