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The India bags and luggage market size was valued at USD 15.11 Billion in 2024. The industry is expected to grow at a CAGR of 5.20% during the forecast period of 2025-2034 to reach a value of USD 25.09 Billion by 2034.
The bags and luggage market in India is poised for expansion with the surge in the number of stores to offer more tactile and personalised shopping experiences to consumers. In November 2024, luggage and accessories brand Uppercase disclosed plans of reaching a total of 100 of brick-and-mortar stores by 2027 to tap into India’s booming luggage and bag industry. The deployment of RFID technology in laptop bags is helping cater to tech-savvy individuals. The growing incursion of USB charging and digital locks in modern luggage will also boost the industry growth. In December 2024, green energy company BLUETTI launched its all-in-one backpack power station for hikers, photographers, backpackers, and digital nomads.
India's strategic relevance in the bags and luggage market is underscored by its large and youthful population, booming travel and tourism industry, and increasing inclination toward branded goods. World Travel & Tourism Council (WTTC) predicted a 7% annual growth rate for India’s travel and tourism sector over the next decade, with its economic contribution reaching 10%. This growth is driven by increasing domestic travel and a surge in outbound tourism, necessitating reliable and versatile luggage. Further, India is among the fastest-growing source markets for tourism to the United States, with 2.2 million Indians visiting in 2024, marking a 24% increase from the previous year. This surge highlights the growing appetite for international travel among Indian consumers and is driving demand for durable, premium luggage suited for long-distance journeys.
Base Year
Historical Period
Forecast Period
Value in USD Billion
2025-2034
India Bags and Luggage Market Outlook
*this image is indicative*
India Bags and Luggage Market Report Summary |
Description |
Value |
Base Year |
USD Billion |
2024 |
Historical Period |
USD Billion |
2018-2024 |
Forecast Period |
USD Billion |
2025-2034 |
Market Size 2024 |
USD Billion |
15.11 |
Market Size 2034 |
USD Billion |
25.09 |
CAGR 2018-2024 |
Percentage |
XX% |
CAGR 2025-2034 |
Percentage |
5.20% |
CAGR 2025-2034 - Market by Region |
South India |
5.9% |
CAGR 2025-2034 - Market by Region |
East India |
5.6% |
CAGR 2025-2034 - Market by Product Type |
Luggage |
5.8% |
CAGR 2025-2034 - Market by Distribution Channel |
Online Retailers |
12.4% |
2024 Market Share by Region |
South India |
31.2% |
March 2025
Global brand development and licensing platform Authentic Brands Group partnered with fashion travel gear and bags provider Brand Concepts Ltd. to introduce Juicy Couture bags in India. This move marked an exciting opportunity for the expansion of the iconic lifestyle brand for its Indian consumers.
December 2024
Fast-growing men’s fashion brand Snitch entered the bags and accessories space with the introduction of its premium collection of men’s bags. The collection included sling bags, backpacks, and duffle bags with multiple compartments, adjustable straps, and secure zippers to meet everyday and travel needs.
July 2024
ICON, a well-known D2C luggage and bags brand raised USD 1.2 million (INR 10 crore) in a funding round to drive innovations in its diverse product portfolio of backpacks, hard luggage, and handbags while grabbing a juicy chunk of this growing market.
November 2023
India’s most preferred airline IndiGo, partnered with lifestyle brand Mokobara to launch an exclusive premium luggage collection for catering to modern Indian jetsetters. This new range is designed for elevating the joy of travel while combining great aesthetics with enhanced functionality.
Rising Demand for Limited-Edition and Smart Luggage in India
The growing popularity of limited-edition bags due to their rising hype among the millennials and Generation Z individuals will boost the India bags and luggage market development. In January 2025, Mokobara unveiled a limited-edition collection with Naruto, starting with the Moko x Naruto Transit Backpack. The surging rate of digitalisation has prompted the need for functional and secure bags as well as luggage equipped with Bluetooth-enabled tracking devices and anti-theft systems. The availability of luggage protection solutions will add to the market growth. In April 2025, flight booking platform Travanya partnered with Blue Ribbon Bags (BRB) to introduce a special baggage protection service to help travellers feel more secure.
Collaboration strategies
The rise in potential partnerships with clothing brands for connecting with valued fashion-conscious consumers will play a crucial role in the India bags and luggage market expansion. In August 2023, leading fashion retail house Brand Concepts Ltd., in partnership with popular fashion company United Colors of Benetton, launched its new range inclusive of travel gear, handbags and small leather goods and accessories in India.
Use of sustainable materials
The India bags and luggage market outlook will be impacted by the growing incursion of eco-friendly and sustainability materials in the production of bags. In November 2024, India’s trailblazing e-commerce sustainable fashion brand Ecofrico introduced its latest collection of hemp backpacks, ethically designed in India and crafted in Nepal. This new line highlights Ecofrico’s commitment of combining eco-conscious materials with resilience and style.
Shift towards branded and premium products
Indian consumers are increasingly favouring branded luggage over unbranded alternatives, seeking quality, durability, and style. This shift is driven by rising disposable incomes and a desire for products that reflect personal identity. Brands like VIP Industries and Samsonite are capitalizing on this trend by expanding their product lines and retail presence. In January 2024, Samsonite expanded its retail presence in India, opening new stores in strategic locations like Kolkata airport, to cater to the growing demand for premium luggage.
Growing travel sector
The resurgence of domestic tourism is significantly boosting the demand of India bags and luggage market. Government initiatives promoting local travel, along with a growing middle class, have led to increased spending on travel accessories. This trend is further supported by the rise in business and leisure trips, necessitating durable and stylish luggage options. According to industry reports, around 715 crore passengers travelled through the Indian Railways between April 2024 and March 2025.
The EMR’s report titled “India Bags and Luggage Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Breakup by Product Type
Key Insight: Duffle bags have emerged as a leading segment, driven by their affordability, versatility, and ease of storage. These bags cater to the price-sensitive Indian consumer and are suitable for various activities like gym visits and weekend trips. Their compact design aligns well with the living conditions in Indian households, where space optimization is crucial. Duffle bags are a popular category on platforms like Amazon, Flipkart, and Myntra, where frequent discounts and flash sales make them even more affordable. The popularity of duffle bags is further amplified by the surge in domestic travel and the increasing participation in fitness activities across the country.
Breakup by Distribution Channel
Key Insight: Hypermarkets/supermarkets significantly influences the bags and luggage demand in India owing to the benefits of broad selection of styles and huge discounts. Hypermarkets stock reputable brands such as Samsonite, American Tourister, and VIP Industries, which offer warranties and after-sale services. While hypermarkets provide products from reputable brands that offer warranty and after-sale services, supermarkets pose as a one-stop destination for all travel needs. Retailers like SPAR India continue to open new hypermarkets, increasing their footprint and making a wide range of bags and luggage available to a broader customer base.
Breakup by Region
Key Insight: The expansion of the student population and the rise in urbanisation are projected to expand the North India bags and luggage market development. The rising footprint of new entrants and the subsequent rise in the number of stores will favour the regional market growth. In April 2025, Indian luggage label Assembly started its first offline store in New Delhi to mark its official foray into brick-and-mortar retail.
Shifting Consumer Preferences and Product Innovations Driving India’s Bags and Luggage Market
Cross body bags are favoured for their comfort as they distribute the weight evenly across the shoulder, preventing strain and discomfort. The expanding workforce in the corporate and professional sectors is driving innovations in business bags, including briefcases and laptop bags. In December 2024, laptop bags maker Targus launched its latest Made-in-India 15.6” element backpack for meeting the demands of India’s modern professionals seeking affordable and high-quality carrying case companions.
According to the India bags and luggage market analysis, the demand for luggage is expected to grow with the surging rate of travel and booming tourism. Wheeled luggage is garnering popularity for its ease of mobility and ability to handle rough streets and curbs. In July 2024, French premium luggage leader Delsey Paris and legendary outdoor Jeep brand unveiled a new outdoor luggage range. The growing suitability of hard luggage in protecting electronics fragile items, and important documents due to their strength and durability will add to the product demand.
Specialty Retail Expansion and E-Commerce Push Reshape India’s Bags and Luggage Market
The sales of bags and luggage through specialty retailers in India will grow with their expert staff and personalized services, such as fittings and product demonstration. In August 2024, Mokobara launched its 12th retail store dedicated to travel bags, totes, slings, wallets, briefcases, and accessories in Gurugram, to expand its presence in physical retailing.
Meanwhile, online retailers will gain a significant chunk of the India bags and luggage market due to the rising rate of online shopping and the perks of doorstep delivery. In July 2024, Kuwait-based Action Trading & Contracting Company disclosed the exclusive launch of SAFARI’s range of hard luggage and soft luggage on www.ayywaa.com, the former’s premier e-commerce platform.
CAGR 2025-2034 - Market by |
Region |
South India |
5.9% |
East India |
5.6% |
West India |
XX% |
North India |
XX% |
Rising Startups and Air Connectivity Boost Bags and Luggage Demand in South India
The surge in startups, rising air connectivity along with the intensifying rate of workforce mobility are some of the vital South India bags and luggage market trends. In March 2025, the government of Karnataka fast-tracked the construction of a second international airport in Bengaluru by short-listing potential locations for the airport site. Such advances will fuel the growing demand for airline-compliant luggage in this region.
Among the regional markets in India, West India stands out as the leading segment in the bags and luggage industry. This prominence is attributed to the region's robust economic activity, higher urbanization rates, and a significant concentration of organized retail outlets. Cities like Mumbai and Pune serve as major commercial hubs, fostering increased demand for travel accessories and lifestyle products. The presence of affluent consumers and a strong inclination towards branded goods further bolster the market in this region. Mumbai and Delhi-NCR are top destinations for international retail brands, with 27 new brands entering India in 2024, including those in the bags and accessories category. Mumbai’s urban infrastructure and affluent population make it a prime market for premium luggage brands like Samsonite and Rimowa.
Key players in the India bags and luggage market are focusing on expanding their product portfolios to meet the evolving preferences of consumers. They are incorporating functional features like lightweight materials, ergonomic designs, and added security elements to appeal to modern travelers and urban buyers. At the same time, companies are aligning their offerings with changing fashion trends, targeting younger demographics and professionals through lifestyle-driven collections and seasonal launches that emphasize design, utility, and brand appeal. In addition to product innovation, leading brands are strengthening their distribution strategies across offline and online channels. They are investing in exclusive brand outlets, retail partnerships, and e-commerce platforms to ensure greater market reach across urban and semi-urban areas. Digital campaigns, influencer tie-ups, and loyalty programs are being used to build brand visibility and drive customer engagement, while efforts in supply chain optimisation and local manufacturing are helping to maintain cost competitiveness and respond faster to market demands.
Founded in 1980 and headquartered in Mumbai, Safari Industry India is India-based company primarily engaged in the manufacturing as well as marketing of luggage and luggage accessories. Safari offers a wide range of hard and soft luggage made from high-quality materials.
Founded in 1971, VIP Industries, with its headquarters in Mumbai, is India's largest luggage manufacturing company which manufactures luggage and travel accessories. VIP has emerged as Asia's largest luggage maker for revolutionizing the luggage and travel categories with constant product innovations.
Founded in 1998, VIP Industries, Wildcraft India is an Indian outdoor gear, footwear, clothing and travel accessories company with its headquarters in Bangalore. The company has a strong presence in Middle East and South Asian countries and makes backpacks, rucksacks, camping and hiking equipment, among other things.
Founded in 2019 and headquartered in Bangalore, Mokobara Lifestyle is an Indian company focusing on travel-related lifestyle products, particularly luggage and travel accessories. Mokobara blends innovation, design, and functionality into an affordable luxury brand.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the India bags and luggage market report are Samsonite South Asia Private Limited, Swiss Military Consumer Goods Limited, Nasher Mill Private Limited, Nekton India, Optima Inc., Wild Stone Bags, and others.
Download a free sample of the India bags and luggage market trends report to access detailed insights on market growth drivers, competitive strategies, and consumer preferences. Stay informed about evolving retail channels and product innovations shaping the industry. Rely on Expert Market Research for accurate data and actionable intelligence to guide your business success.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2024, the market reached an approximate value of USD 15.11 Billion.
The market is projected to grow at a CAGR of 5.20% between 2025 and 2034.
The key strategies include the rising tourism sector, demand for smart luggage, popularity of limited-edition bags, growing air connectivity, collaborations with designers and adoption of sustainable materials.
The surging demand for bags on account of their wide varieties along with combined benefits of sustainability and fashion will account for highest growth rate in the market.
The major players in the market are Safari Industry India Ltd, VIP Industries Limited, Wildcraft India Ltd., Samsonite South Asia Private Limited, Swiss Military Consumer Goods Limited, Nasher Mill Private Limited, Mokobara Lifestyle Private Limited, Nekton India, Optima Inc., Wild Stone Bags, and others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
REPORT FEATURES | DETAILS |
Base Year | 2024 |
Historical Period | 2018-2024 |
Forecast Period | 2025-2034 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Product Type |
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Breakup by Distribution Channel |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-723-689-1189
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124
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